Enegren Brewing Co.: Winning with Lagers in an IPA-Dominated Market

“We are proud to be continually growing in a shrinking market.”

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Enegren Brewing Co.: Winning with Lagers in an IPA-Dominated Market

In a craft beer industry dominated by IPAs, Enegren Brewing Co. has built a loyal following by doing something different and doing it exceptionally well.

“We specialize in lagers and German-style beers in an IPA dominated market.”

That focus on precision, patience, and craftsmanship has helped Enegren not only survive but grow.


From Dorm Room Brewing to Multi-State Distribution

Enegren’s story started the way many great craft breweries do, small, scrappy, and fueled by passion.

“Friends started brewing beer in the dorms at Loyola Marymount. It grew into garages and backyards and eventually into a small warehouse in Moorpark in 2011.”

Today, Enegren distributes across multiple states including California, Arizona, Nevada, Colorado, and Idaho, proving that a clear identity and commitment to quality can scale.


Why Lagers Are Their Competitive Edge

While many breweries chase trends, Enegren doubled down on a category often overlooked: lagers.

Lagers require more time, tighter control, and a higher level of technical skill than many other beer styles. That’s exactly why Enegren leans into them.


Growing in a Shrinking Craft Beer Market

The craft beer industry has faced increasing pressure in recent years. Yet Enegren continues to expand.

“We are proud to be continually growing in a shrinking market.”

Growth like that doesn’t happen by accident. It comes from consistency, product quality, and a brand that resonates with customers beyond just the liquid in the can.


Why Custom Hats Matter for Breweries

For Enegren, custom hats are more than merchandise, they’re an extension of the brand.

“Custom hats are a great way to highlight not only your brand but what your brand represents.  People love the way the hats look and feel and comment that they are very high quality.”

That perceived quality matters. In the brewery world, merchandise often becomes a walking billboard and a strong one can drive brand recognition far beyond the taproom.


Advice for Entrepreneurs

Enegren keeps it simple:

“Do what you love and do it the best you can. People will acknowledge your hard work and it will reflect on your product.”

It’s straightforward advice but clearly effective.


What’s Next for Enegren Brewing Co.

Enegren isn’t slowing down.

“Continue to grow and innovate within this industry.”

With a strong identity and disciplined approach, they’re positioned to keep gaining ground, even in a competitive market.


Where to Find Enegren Brewing Co.

  • Instagram: @enegrenbrewing
  • Facebook: facebook.com/enegrenbrewing
  • Website: enegrenbrewing.com

Final Takeaway

Enegren Brewing Co. proves that you don’t need to follow trends to win, you need to commit to what you do best.

Precision brewing. Consistent branding. Quality products.

That’s how you stand out and scale.

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